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Monday, 25 March 2013

Skills and the Entrepreneur: Chapter 7

Recognising opportunities



It might be that opportunities exist for the product or service and that you might have to have a particularly keen eye or good instincts to recognise this opportunities as entrepreneur is important. Entrepreneurs usual make a lot of money from identifying gaps in the market or needs of customers that haven’t been, but usually the only problem with doing this is that the employee may not act towards the opportunity when it arises, this is because many entrepreneurs are bombarded with negativity or self procrastination, it is impotent for an entrepreneur to be self motivated an determined to achieve their objectives, as Aigner-Clerk stated:


Determination: Having not devoted any of her small budgets to advertise how was Aigner-Clark able to get people talking about and watching her videos? With unrelenting fortitude, Aigner-Clark hit the trade show floors and chased down buyers until they agreed to give her videos a trial run. She did not take ‘no’ for an answer, and knew that once people saw her videos, they would understand what she was talking about.

Addressing Negativism

This is how best to overcome people’s negative opinions of the product or service.

As an entrepreneur you will encounter many obstacles this is because many people are afraid to do something new because they are afraid of the unknown, many people will try and bring people down this is because they wont have confidence, but is important that an entrepreneur is not down hearted and made to loose hope in their ideology, the entrepreneur should have determination to over come pessimistic behaviour. An entrepreneur should be able to balance negativity and use that to help motivate them to succeed. Another quality that entrepreneurs should have is that it is important that they are willing to take risks, big or small and to be an entrepreneur balancing life style and risk take is everything. Even Aigner-clerk stated:

Balance: Aigner-Clark is the first to admit that being a entrepreneur was hard. She often felt guilty if she did not spend enough time with either her family or her business. But, she coped by bringing in help where she could, such as with the house chores. And, it was because of her sense of balance that Aigner-Clark knew when it was time for her to get out, when the work was no longer fun and took time away from what was. 

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